Gaya APA

Vahie, A., Paswan, A. (2006). Private label brand image- its relationship with store image and national brand . USA: © Emerald Group Publishing Limited.

Gaya MLA

Vahie, Archna., Paswan, Audhesh. "Private label brand image- its relationship with store image and national brand". USA: © Emerald Group Publishing Limited, 2006. Article.