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Ditemukan 1 dari pencarian Anda melalui kata kunci: author="Ching-Rung Chen"

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Determinants of manufacturers' selection of distributors

How manufacturers select distributors who can contribute to distribution efficiency has become an important issue for channel management. While the last decade has seen large shifts in manufacturing and distribution practices, there has been very little empirical research investigating manufacturers’ selection of distributors. This study attempts to fill this research gap by proposing and emp…

Edisi: Volume 13 · Number 5 · 2008 · 356–365
ISBN/ISSN: -
Deskripsi Fisik: 12 p.
Judul Seri: Supply Chain Management: An International Journal
No. Panggil: ATC LO RUN d

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