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Ditemukan 1 dari pencarian Anda melalui kata kunci: author="Luiz Artur L. Brito"

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Customer choice of a car maintenance service provider: A model to identify th…

Eliane Pereira Zamith Brito Ricardo Luıs Beneduzzi Aguilar Luiz Artur L. Brito

This paper investigates the determinants of customer choice of a car maintenance service provider after the warranty period. It focuses on the alternative of using branded car dealers, who provide this service during the warranty period, or independent garages.

Edisi: Vol. 27 No. 5, 2007 pp. 464-481
ISBN/ISSN: -
Deskripsi Fisik: 20 p.
Judul Seri: International Journal of Operations & Production Management
No. Panggil: ATC LO BRI c

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