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Ditemukan 2 dari pencarian Anda melalui kata kunci: author="Robert P. Neuschel"

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Customer driven marketing in the transportation/logistics industry

Since deregulation of the airlines in 1978, and rail and truck in 1980, the transportation/logistics Industry has undergone significant changes. The trend has been one of improved efficiency and extreme price and cost pressures, requiring more of a customer driven marketing approach on the part of transportation/logistics service providers. This article identifies some of the more significant c…

Edisi: Vol. 9 Issue: 2, pp.99-105
ISBN/ISSN: -
Deskripsi Fisik: 8 p.
Judul Seri: The International Journal of Logistics Management
No. Panggil: ATC LO RUS c

Ketersediaan1

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Unduh MARC Sitasi

Customer Driven Marketing in the Transportation/Logistics Industry

Komentar Penanda Bagikan

Dawn M. Russell Robert P. Neuschel

Edisi: Vol. 9 Issue: 2, pp.99-105
ISBN/ISSN: -
Deskripsi Fisik: 8 p.
Judul Seri: The International Journal of Logistics Management
No. Panggil: ATC LO NEU c

Ketersediaan1

Tambahkan ke dalam keranjang

Unduh MARC Sitasi