Article
Three new business models for ‘‘the open firm’’
Spurred on by a raft of new technologies – such as cloud computing, social media, superfast broadband, wireless and remote mobility – firms in most markets today are operating with greater openness. In these more open business ecosystems, the borders between the firm and its stakeholders – customers, suppliers, workers, innovators and managers – have become much more permeable and reconfigurable. New market mechanisms and intermediaries are arising as stakeholders discover new ways to cluster together for the purposes of production, consumption or innovation. The sharp distinction between ‘‘customer’’ and ‘‘producer,’’ for example, is increasingly eroded as consumers engage in forms of co-production, either with firms or other like-minded consumers. Innovation is shifting from the corporate laboratory to a global community of researchers as firms draw on the creative capacities of the ‘‘global intelligent crowd’’ to fire their innovation engines.
Judul | Edisi | Bahasa |
---|---|---|
Business and law the shipmaster | en |