Article

Managing logistics in fashion markets

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The fashion industry has been beset by the problems of volatile and difficult to predict demand. Many companies involved in manufacturing and retailing in fashion markets have seen the profitability severely affected by their inability to match supply with demand. Traditionally, it was assumed that the problem lay with inaccurate forecasts and that if only those forecasts could be improved then everything would be fine. In fact, experience seems to suggest that even though forecasting techniques and methodology have continued to develop in their sophistication, they can never deliver the accuracy required for managing logistics in fast moving markets. The answer, we would suggest, lies not in better forecasts but in reducing the dependency on the forecast. The way to bringing this about, it can be argued, is through lead‐time management.

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Ketersediaan

Informasi Detail

Judul Seri

The International Journal of Logistics Management

No. Panggil

ATC LO PEC m

Penerbit

United Kingdom : Emerald Insight., 1997

Deskripsi Fisik

15 p.

Bahasa

English

ISBN/ISSN

-

Klasifikasi

LO

Tipe Isi

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Tipe Media

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Tipe Pembawa

online resource

Edisi

Vol. 8 Issue: 2, pp.63-74

Subjek

Demand forecasting
Supply‐chain management

Info Detail Spesifik

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Pernyataan Tanggungjawab

Helen Peck

Versi lain/terkait

Lampiran Berkas

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