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The role of 4PL as the reverse logistics integrator: Optimal pricing and return policies

An effective return policy is used as an important competitive weapon in the marketplace to substantially influence product sales. However, return policy is also seen as a problem for all parties in the supply chain due to the headache in processing returned merchandise. While retailers are efficient in selling, they do not usually have the expertise in handling the reverse flow. The purpose of this paper is to propose the use of a fourth party logistics (4PL) as a return service provider, and develops optimal decision policies for both the seller and the 4PL.

Ketersediaan
#
IPC Corporate University Library ATC LO SET t C.1
ATC1601429
Tersedia
Informasi Detail
Judul Seri
International Journal of Physical Distribution & Logistics Management
No. Panggil
ATC LO SET t
Penerbit
USA : Emerald Insight.,
Deskripsi Fisik
17 p.
Bahasa
English
ISBN/ISSN
-
Klasifikasi
LO
Tipe Isi
-
Tipe Media
-
Tipe Pembawa
online resource
Edisi
Vol. 36 No. 9, 2006
Subjek
Marketing Strategy
strategic alliances
Returns
Info Detail Spesifik
-
Pernyataan Tanggungjawab
Versi lain/terkait
JudulEdisiBahasa
Managing product returns for reverse logisticsVol. 36 No. 7, 2006en
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