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Applying a Kansei engineering-based logistics service design approach to developing international express services

To obtain a competitive advantage in the logistics market, international express companies should design services to stimulate customers’ usage intention by understanding customers’ affective perceptions (or in Japanese, Kansei) of the service offerings. Thus, the purpose of this paper is to analyze the relationships among the service elements of international express, customer Kansei perceptions, and intentions to use the service, to provide new ideas for the design of international express services (IESs).

Ketersediaan
#
IPC Corporate University Library ATC LO XIA a C.1
ATC1601536
Tersedia
Informasi Detail
Judul Seri
International Journal of Physical Distribution & Logistics Management
No. Panggil
ATC LO XIA a
Penerbit
Taiwan : Emerald Insight.,
Deskripsi Fisik
31 p.
Bahasa
Indonesia
ISBN/ISSN
-
Klasifikasi
LO
Tipe Isi
-
Tipe Media
-
Tipe Pembawa
online resource
Edisi
Vol. 45 Issue: 6, pp.618-646,
Subjek
Logistics Service Quality
Express logistics
Kansei engineering
Customer service survey
International expeditors
Info Detail Spesifik
-
Pernyataan Tanggungjawab
Versi lain/terkait
Lampiran Berkas
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