Capability is where the action is | PELINDO LIBRARY & KNOWLEDGE CENTER

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Image of Capability is where the action is

Article

Capability is where the action is

Robbie Burns - Nama Orang;

The classic marketing disciplines can no longer sustain continued growth of organizations. Top companies owe their success not only to strong brands and corporate image but also to sheer capability to achieve. Managing the supply chain is all‐important, involving strategic intent and managing the trade‐offs. Emphasizes the part played by IT in the supply chain added‐value equation but states that the opportunity to optimize the whole supply chain must be seized, via, for example, dynamic scheduling. Concludes that, as the scope of supply chains becomes more global, effective relationship management will become an essential rather than a mere concept.

Ketersediaan

IPC Corporate University Library ATC LO BUR c C.1

ATC1601723

Tersedia

Informasi Detail

Judul Seri: Logistics Information Management
No. Panggil: ATC LO BUR c
Penerbit: United Kingdom : Emerald Insight., 1994
Deskripsi Fisik: 5 p.
Bahasa: English
ISBN/ISSN: -
Klasifikasi: LO
Tipe Isi: -
Tipe Media: -
Tipe Pembawa: online resource
Edisi: Vol. 7 No. 5, 1994, pp. 58-60
Subjek: Information technology
Marketing
Organizations
Relationship marketing
Info Detail Spesifik: -
Pernyataan Tanggungjawab: Robbie Burns

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