Article
Exploring the failure and success of DotComs
The Internet added another dimension to traditional commerce when online business became available. Because of the mushroom growth of online businesses in the late 1990s, DotCom bubbles began to burst after the initial euphoria of e-commerce. Since mid-2000, the mass failure of DotComs has had a significant impact on the e-ecosystem. However, there were strong survivors and successful DotComs as well. Employing a comparative analysis, this study investigates the causes for DotCom failures and successes. The examination found that successful DotComs overcame the technical, operational and behavioral shortcomings of their failed counterparts and led the way in logistics, customer support, Web design, promotion and Internet security.
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