Article

Perceptual differences in offer quality between Western Australian rock lobster exporters and Japanese rock lobster importers

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An empirical examination of the perceived differences in offer quality between Western Australian rock lobster exporters and their respective Japanese importers reveals that consistent quality, a willingness to provide market information and a willingness to meet importers” immediate needs were the most important variables influencing an importer's decision to purchase. While both importers and exporters agreed that delivering consistent quality was the most important variable, exporters ranked competitive price much higher than importers. This suggests that Western Australian exporters may benefit from adding greater value to their product offer by providing continuous product support, timely market information and responding better to importers' immediate needs, rather than attempting to compete on price against lower cost producers.

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Ketersediaan

Informasi Detail

Judul Seri

Supply Chain Management: An International Journal

No. Panggil

ATC LO BAT p

Penerbit

Australia : Emerald Insight., 2003

Deskripsi Fisik

11 p.

Bahasa

English

ISBN/ISSN

-

Klasifikasi

LO

Tipe Isi

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Tipe Media

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Tipe Pembawa

online resource

Edisi

Vol. 8 Issue: 5, pp.476-484

Subjek

Logistics
Australia
distribution
Orders and ordering
Product quality

Info Detail Spesifik

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Pernyataan Tanggungjawab

Peter J. Batt

Versi lain/terkait

Lampiran Berkas

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