Article

Self-service technology and online financial service choice

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The application of self-service technology in transaction-based e-service (e.g. online financial services) creates a challenge for firms: what combination of features should they offer to satisfy needs from different customer segments? This paper seeks to address the above question by highlighting similarities and differences of consumer preferences among self-service, hybrid service and professional service segments for online financial services.

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Ketersediaan

Informasi Detail

Judul Seri

International Journal of Service Industry Management

No. Panggil

ATC LO IQB s

Penerbit

USA : Emerald Insight., 2007

Deskripsi Fisik

26 p.

Bahasa

English

ISBN/ISSN

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Klasifikasi

LO

Tipe Isi

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Tipe Media

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Tipe Pembawa

online resource

Edisi

Vol. 18 No. 3, 2007 pp. 246-268

Subjek

Electronic Commerce
Customer satisfaction
Customer requirements
Self-service
Financial services

Info Detail Spesifik

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Pernyataan Tanggungjawab

Zafar Iqbal

Versi lain/terkait

Lampiran Berkas

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