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Ditemukan 2 dari pencarian Anda melalui kata kunci: subject="awareness"

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Laporan pelaksanaan kegiatan workshop awareness ISO 14001:2015 & SMK3 (7-8 Fe…

Komentar Penanda Bagikan

PT Pendidikan Maritim dan Logistik Indonesia

Edisi: 7-8 Februari 2018
ISBN/ISSN: -
Deskripsi Fisik: 15 p., + atc., 21 cm.
Judul Seri: -
No. Panggil: IPC REP 2018 IND a

Edisi: 7-8 Februari 2018
ISBN/ISSN: -
Deskripsi Fisik: 15 p., + atc., 21 cm.
Judul Seri: -
No. Panggil: IPC REP 2018 IND a

Ketersediaan1

Tambahkan ke dalam keranjang

Unduh MARC Sitasi

Measuring brand equity for logistics services

Komentar Penanda Bagikan

Susan L. Golicic Donna F. Davis Adam Marquardt

The purpose of this paper is to present a test of scales that measure brand equity and its two dimensions – brand image and brand awareness – in the context of logistics services. The scales are tested with both logistics service providers and customers.

Edisi: Vol. 20 No. 2, 2009
ISBN/ISSN: -
Deskripsi Fisik: 14 p.
Judul Seri: The International Journal of Logistics Management
No. Panggil: ATC LO MAR m

Ketersediaan1

Tambahkan ke dalam keranjang

Unduh MARC Sitasi