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Ditemukan 1 dari pencarian Anda melalui kata kunci: author=Marıa Pilar Martınez-...

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Assessing the maximum level of customer satisfaction in grocery stores: A com…

Marıa Pilar Martınez-Ruiz Ana Isabel Jimenez-Zarco Robert Cascio

This paper aims to establish the main factors that underlie store attributes, to examine which exert the greatest influences on the achievement of a maximum level of customer satisfaction. This study seeks to determine if there are significant differences not only in the factor compositions but also in their influence on customer satisfaction, depending on the country of residence of focal cust…

Edisi: Vol. 39 No. 7, 2011 pp. 504-521
ISBN/ISSN: -
Deskripsi Fisik: 20 p.
Judul Seri: International Journal of Retail & Distribution Management
No. Panggil: ATC LO CAS a

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