The role of logistics in linking operations and marketing and influences on business performance

Pencarian berdasarkan :

SEMUA Pengarang Subjek ISBN/ISSN Pencarian Spesifik

Pencarian terakhir:

Image of The role of logistics in linking operations and marketing and influences on business performance

Article

The role of logistics in linking operations and marketing and influences on business performance

Bülent Sezen - Nama Orang;

This study explores the individual and joint effects of operations, marketing, and logistics functions on the level of business performance. The main purpose is to test whether the business performance achieved when logistics function is in complete coordination with operations andmarketing functions is superior to the performance when the functions operate in a less coordinated manner.

Ketersediaan

IPC Corporate University Library ATC LO SEZ t C.1

ATC1601437

Tersedia

Informasi Detail

Judul Seri: Journal of Enterprise Information Management
No. Panggil: ATC LO SEZ t
Penerbit: Turkey : Emerald Insight., 2005
Deskripsi Fisik: 9 p.
Bahasa: English
ISBN/ISSN: -
Klasifikasi: LO
Tipe Isi: -
Tipe Media: -
Tipe Pembawa: online resource
Edisi: Vol. 18 No. 3, 2005
Subjek: Marketing
Logistics
Business performance
Info Detail Spesifik: -
Pernyataan Tanggungjawab: Bülent Sezen

Versi lain/terkait

Judul	Edisi	Bahasa
Comparative views of logistics and marketing practitioners regarding interfunctional co-ordination	Vol. 26 No. 8, 1996, pp. 15-28.	en
Beyond performance management : Why, When, and How to Use 40 Tools and Best Practices for Superior Business Performance		en
Marketing in governance : emotional intelligence leadership for effective corporate governance	N. Gladson Nwokah Augustine	en
The logistics and supply chain toolkit : over 90 tools for transport, warehousing and inventory management		en
A comparative study of three different SCM approaches	Vol. 32 Iss 7 pp. 532 - 555	en
Shipping market integration the case of sticky newbuilding prices	Vol. 17, 4, 389–398	en
Activity-Based Costing For Logistics And Marketing	Vol. 10 Iss 5 pp	en

Lampiran Berkas

Harap masuk untuk melihat lampiran

Komentar

Anda harus masuk sebelum memberikan komentar