Article
Embedding “insights from industry” in supply chain programmes: the role of guest lecturers
Guest lecturers (GLs) are a popular mechanism for transferring insights from industry into supply chain programmes. With a scarcity of capable supply chain (SC) talent in today’s labour market, there is real value in executives contributing to SC programmes at schools and universities. By guest lecturing they can “light the fire” in students about how exciting the field and practice are and how much potential there is in considering a career in SC management. Students on SC programmes can be shown part of the way towards modern SC practice for which there is a real need for more talent. However, it may be difficult to ensure GL effectiveness; it is neither the executive’s job nor his/her profession and academics often find it hard to recruit GLs.