The purpose of this research is to understand the value a fourth-party logistics provider (4PL) can create within an organisation and to identify an appropriate measure of such value creation.
It is evident from examples such as Dell that successful shapers of the supply chain really do change the game, but how can your company do it? Value reengineering is a new approach for how a company can systematically implement breakthrough solutions for its customers. The key is finding the right value offering point in the customer:s demand chain. A company can then carve‐out a new busines…