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Ditemukan 1 dari pencarian Anda melalui kata kunci: author=Chris Clemmow

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Enabling supply chain segmentation through demand profiling

Martin Christopher Janet Godsell Denis Towill Chris Clemmow Thomas Diefenbach

Whilst there are a plethora of theoretical ideas regarding a segmented approach to supply chain strategy, there is paucity of empirical data. This paper aims to present the results of a field-based case study in a fast moving consumer goods company (FMCGCo) that sought to identify the most relevant basis for supply chain segmentation.

Edisi: Vol. 41 No. 3, 2011 pp. 296-314
ISBN/ISSN: -
Deskripsi Fisik: 21 p .
Judul Seri: International Journal of Physical Distribution & Logistics Management
No. Panggil: ATC LO GOD e

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