The purpose of this paper is to investigate the direct and interaction effects of shelf space, case pack quantity, and consumer demand on shelf stockouts, i.e. stockouts at the shelf level when inventory is available in the backroom of a retail store.
This paper aims to present the development of a scale, off-site customer service (OCS), which assesses the factors that are important in consumer evaluation of an off-site customer service contact method (e.g. website or telephone).