Port competition, especially in the Northeast Asia (NEA) region, can be described as a price war. In this price competition, it is necessary to build up the brand concept to acquire higher market share. This paper aims to provide structural relationships for port brand equity (PBE) and explore the PBE stages statistically. The stages are divided into three steps: port service quality as the pre…
Contrary to liner shipping, common shipping network patterns are difficult to organize in tramp shipping as origin and destination ports are irregular and they may change based on shippers’ demands. Unlike liner shipping whereas the choice of ports is strongly related to their geographical locations among other factors and a topic of much research in the contemporary literature, the geographi…
As environmental concerns over managing seaports are gaining its importance, evaluating the greenness of the port accordingly draws a serious academic and research attention. However, the lack of the research aptly dealing with this particular problem attributes to the complexity of the problems involving various quantitative and qualitative factors, combined with the appropriateness of an eval…
The purpose of this paper is to present an approach to measuring container port competitiveness, a key but neglected element of channel management in a complex and dynamic logistics environment underpinned by commercial confidence and trust in European supply chains fed with goods from container ports in Northeast Asia
The problem of determining the required ship investment for deployment is an ongoing problem faced by governments and ship operators. The nature of ship investment is capital-intensive and the return on investment is often take long time. This paper attempts to establish system dynamics modeling (SDM) to simulate and solve this problem in order to help ship operators make effective strategic de…