Presents the buygrid model, taken from industrial marketing, and extends it to include logistical service operations. Applies the model to selected logistical research literature. The effect of this perspective is to recognize multiple sets or segments of service offerings and performance levels. This approach allows for, and provides explanation for, categories of customer service packages i…
Though resource based view (RBV) has been applied extensively in supply chain studies to examine how firms utilize logistics resources to attain superior performance, relatively little attention has been directed to exploring the effects of operational routines on logistics and supply chain (L&SC) competencies. The purpose of this paper is to examine the causal linkages between operational rout…
Much research has been done on how e-commerce has allowed companies to integrate business processes and reduce operational costs. The intent of this study, however, is to understand how e-commerce has affected companies’ abilities to serve the customers’ needs and to raise their level of satisfaction.
To succeed, service businesses must offer their customers high-quality, reliable service. However, many of the characteristics that make services unique also make it difficult to ensure consistently correct performance. To promptly identify and correct errors when they occur, service managers have been advised to include recovery steps in their service processes. However, while service recovery…