the International handbook of shipping finance : theory and practice

Edisi

-

ISBN/ISSN

978-1-137-46546-7

Deskripsi Fisik

xlii, 430 p.

Judul Seri

-

No. Panggil

TXT LO KAV i

Clustering analysis prioritization of automobile logistics services

The purpose of this paper is to provide a clustering approach to segment supply chain partners in the automobile industry and prioritize services offered by third party logistics service (3PL) providers

HRD practices and talent management in the companies with the employer brand

The employer brand could be a key factor of competitiveness for a company in acontemporary labour market. The purpose of this paper is to identify the features of human resource development (HRD) practices and talent management in companies with employer brand (CEBs).

Market-Based management : strategies for growing customer value and profitabl…

Measuring performance and profitability in marketing is becoming more and more important in the business world. Best focuses on marketing performance, and profitability, and the role marketing strategies play in building the profits of a business.  This edition further builds on the metrics and analytics focus, while incorporating the rise of technology in marketing.

The future of marketing : what every executive need to know

The McKinsey Quarterly is the business journal of McKinsey & Company. Our goal is to offer new ways of thinking about management in the private, public, and nonprofit sectors. We aim to help business people run their organizations more productively, more competitively, and more creatively. Quarterlyarticles, written by McKinsey consultants, offer practical ideas based on the firm's experienc…

Winning global markets : how business invest and prosper in the world's high-…

A new marketing paradigm focuses on the concentrated economic power of 600 global City-Centered Marketing: Why Local is the Future of Global Business is a compelling practical analysis of a new direction of marketing within the context of intensifying urbanization and the shift of global economy from West to East. Philip Kotler, one of the world's foremost marketing experts, and his bro…

Building PErsonal Brand Equity : Berguru dari Falsafah Lokal untuk Meningkatk…

Sebagian leluhur kita—tokoh-tokoh pemimpin seperti kepala adat, kepala suku, ataupun penghulu (kepala/lurah kampung)—memiliki tradisi menanam pohon pinang di halaman depan rumah. Pohon itu kemudian tumbuh tegak lurus semampai.
Pohon itu, selain memperindah halaman, juga melambangkan kelurusan budi, kesederhanaan watak, dan kejujuran si empunya rumah. —Daoed JOESOEF. Karakter diri…

The rough guide to social media for beginners : getting started with Facebook…

In less than a decade, social media has changed the way millions of people keep in touch with friends, read the news and share interests. Not engaging in these new types online social messaging can really keep a person out of the loop. The Rough Guide to Social Media for Beginners covers business, leisure and everything in between. The book focuses on the two most popular — and personal —…

Gendering governance: the case of Mauritius

The relationship between gender and governance is often neglected in both conceptual and empirical work. However, gender equality in the decision-making fora is vital, for enabling far-reaching social change and for empowering people excluded from decision making. The purpose of this paper is to analyse the participation of women in governance institutions in a small island economy like Mauriti…

Will the Northern Sea Route ever be a viable alternative?

Since the decline in sea ice north of Russia became clear in the early 1990s, ideas of using the northern route for sea transport between Europe and Asia have taken a hold of the shipping community. Large and small research projects with varying complexity and results have looked into this option. In this article, the available information is studied in detail and four scenarios for the costs a…

The size effect of a port on the container handling efficiency level and mark…

This study examines the relationship between the size of a port, its efficiency increase and the performance growth in the transshipment market. The hypothesis tested is that the bigger size of a port would increase the market share of the port in container transshipment; only when the size effect guarantees better ‘relative’ container handling efficiency in competing port system where the …

An analysis of freight rate volatility in dry bulk shipping markets

The world bulk shipping market has been in a peak period since 2003, and this has lasted an incredibly long time considering that the markets are much more complex than before. This paper investigates the characteristics of volatility in dry bulk freight rates of different vessel sizes (capesize, panamax and handysize). The daily returns of freight rate indices of three different types of bulk …

Two strategies for innovating in the face of market disruption

There is no doubt that the kind of existential change required to rise to the challenge of disruption is the hardest challenge a leader will ever face. . . At the same time, it’s the greatest opportunity a leadership team will ever face. The disruption that frequently rips an incumbent apart almost always results in net market growth. – Scott D. Anthony and co-authors[1] There is another ap…

The Marketing System of the Manila International Container Terminal

Sea-Land Corporation pioneered the ocean shipping of containerized cargo 32 years ago. The company operates 12 exclusive and 11 preferential major terminals to serve 78 ports in 64 countries throughout the world[l]. During the years of depression in the international shipping business, especially 1985 and 1986, the company tried to diversify and go into the terminal services business. The Sea…

Staying afloat: A history of maritime passenger industry marketing

The purpose of this paper is to recount the history of the marketing of the maritime passenger industry (known today as the cruise industry). This is a unique industry that has survived and thrived for almost 175 years despite dramatic environmental changes. This history focuses on passenger shipping in and out of the USA first from/to European ports, later focusing on cruises from the USA to t…

Costeffectiveness of the Movement of Export Products

The company, BJ's, is a large snackfood manufacturer, with plants in Bathurst and Wodonga. The dried snackfood manufacturing facility is located at Bathurst, New South Wales, Australia. Prior to 1988 small quantities of standard domestic product were exported to the Pacific islands and South East Asia. The dried products for these orders were transported to Wodonga, Victoria, to be combined wi…

Market development through integrating value chains – a case of Patanjali F…

In 2004, Swami Ramdevji, founder of Patanjali Food and Herbal Park, was addressing a yoga camp. He advised the audience to consume Amla (gooseberry) and Aloe Vera juice for better health. His listeners raised a question as to where will they get these juices in pure form. They reported that they did not have enough time to extract fresh juices from Amla and Aloe Vera daily. It was suggested the…

Evolution dynamics of digital HR system at Pak Elektron Ltd (PEL)

Gentlemen, we have an appreciated business history of more than half a century, and the business world around us is changing day by day. To survive in this cut-throat competition, we must discard our traditional approach and update ourselves in line with the best contemporary management practices to gain sustainable competitive advantage. It is imperative to ascertain a digital HR system for ma…

Methodology for Determining the "Promotion Lines" and "Ports of Entry'' of an…

Reports a study of a Canary Island “internal labour market” (a transnational cigarette manufacturer) analysing its promotion ladders and ports of entry. Results reflect the importance an employee attaches to years of service in a firm and describes the general characteristics of the internal components of the internal labour market.

Marketing and business process re-engineering

Edisi

Vol. 1 No. 1, 1995

ISBN/ISSN

1355-2538

Deskripsi Fisik

9 p.

Judul Seri

Journal of Marketing Practice: Applied Marketing Science

No. Panggil

ATC MG LYN m

Making difference through marketing : a quest for diverse perspectives

Edisi

-

ISBN/ISSN

978-981-10-0464-3

Deskripsi Fisik

xiv, 282 p.

Judul Seri

-

No. Panggil

TXT MG PLE m

Business relationship management and marketing : mastering business markets

Edisi

-

ISBN/ISSN

-

Deskripsi Fisik

978-3-662-43856-5

Judul Seri

-

No. Panggil

TXT MG KLE b

Business project management and markerting : mastering business markets

Edisi

-

ISBN/ISSN

978-3-662-48507-1

Deskripsi Fisik

vii, 399 p.

Judul Seri

-

No. Panggil

TXT MG KLE b

Capital markets and corporate govenance in japan, germany and the united states

Edisi

-

ISBN/ISSN

0-203-44896-0

Deskripsi Fisik

viii, 200 p.

Judul Seri

-

No. Panggil

TXT MG DIE c

Effective marketing logistics: the analysis, planning and control of distribu…

Edisi

-

ISBN/ISSN

978-1-349-02101-7

Deskripsi Fisik

-

Judul Seri

-

No. Panggil

TXT LO BUX e

Marketing logistics

Edisi

2

ISBN/ISSN

0-7506-5224-1

Deskripsi Fisik

-

Judul Seri

-

No. Panggil

TXT LO PEC m

Comprehensive logistics

Edisi

-

ISBN/ISSN

978-3-540-68652-1

Deskripsi Fisik

-

Judul Seri

-

No. Panggil

TXT LO KOT c

Project sponsorship: acheiving management commitment for project success

Edisi

-

ISBN/ISSN

978-0-7879-8136-5

Deskripsi Fisik

xxii, 201 p.

Judul Seri

-

No. Panggil

TXT MG ENG p

Strengthening asem's regions seaport connectivity

Edisi

Case: Indonesia Port Bali, 27 September 2017

ISBN/ISSN

-

Deskripsi Fisik

35 Page

Judul Seri

-

No. Panggil

PPT PO ELV s

Supply demand chain modeling utilizing logistical-based costing

The purpose of this research is to describe how total cost concept with logistical based costing (LBC) is developed in detail and then used to build logistical models on the Microsoft Excele platform that are integrated from the customer’s factory to the supplier’s door.

Marketing communications for seaports: a matter of survival and growth

Perhaps the most critical issue facing seaports is their survival and growth in today’s highly competitive environment. Seaports are facing challenging times as the once monopolistic position of having captive markets diminishes. This situation is being replaced by growing sections of the hinterland now being considered by competing seaports as being contestable. In effect, for many business …

Chapter 2 : strategic challenges to container port in a changing market envi…

The global market place, with powerful and relatively footloose players, extensive business networks and complex logistics systems creates a high degree of uncertainty in the port industry and leaves port managers with the question of how to respond effectively to market dynamics. The focus of port competition is gradually changing and so are the roles of the various stakeholders involved. This…

Governance in a beach seine fishery : a case study from Lake Victoria, Tanzania

Beach seine gear is one of the prominent fishing gears in Nile Perch fishery. Before Nile Perch was introduced to the lake, beach seines the species targeted with beach seine were Tilapia, Bagrus, Haplochromis, Protopterus and Labeo. In 1994, beach seines were banned in Tanzania and by 2004, this particular regulation and others, were harmonized and applied to the entire Lake as a result of imp…

Logistics and Marketing Components of Customer Service: An Empirical Test of …

Edisi

Vol. 26 Iss 8 pp

ISBN/ISSN

0960-0035

Deskripsi Fisik

17 p

Judul Seri

International Journal of Physical Distribution & Logistics Management

No. Panggil

ATC LO EME l

Operations Management

Edisi

-

ISBN/ISSN

978-87-7681-464-9

Deskripsi Fisik

64 p

Judul Seri

-

No. Panggil

TXT PO POR p

Boundary-spanning interfaces between logistics, production, marketing and new…

Investigates performance relationships for interfunctional process integration and specific logistics interface capabilities. The results indicate that competitive advantage is more likely to emanate from interfunctional process integration rather than individual function (sub) optimization. Logistics’ unique role as a boundary spanning interface between marketing, production, and new product…

Boundary spanning interfaces between logistics, production, marketing and new…

Investigates performance relationships for interfunctional process integration and specific logistics interface capabilities. The results indicate that competitive advantage is more likely to emanate from interfunctional process integration rather than individual function (sub) optimization. Logistics’ unique role as a boundary spanning interface between marketing, production, and new product…

Firm-wide integration and firm performance

This paper is intended to extend previous research by exploring the scope of integration and its impact on firm performance. In addition to, examining dyadic integrative relationships, the research also looks at firm-wide process-oriented integration.

Utilization of time-based strategies: Creating distribution flexibility/respo…

Explores how firms can use time‐based strategies within their distribution operations. Exploratory results are presented detailing strategic distribution responses employed to meet competitive challenges and gain competitive advantages. These firms have proactively worked to make their operations more flexible and allow them to respond more quickly to customer requests. They have developed ca…

Stakeholder perceptions of green marketing: the effect of demand and supply i…

The purpose of this paper is to extend the stream of thought regarding the concept of demand and supply integration (DSI) within the domain of environmental responsibility and green marketing.

Reverse logistics programs: gauging their effects on CRM and online behavior

To provide practitioners of knowledge management with a sense of the importance of reverse logistics as an important part of today’s company policies, especially throughout the product life cycle, with the accompanying technology that supports it and the effects on customer relation management (CRM) and satisfaction.

Logistics in Bulgaria: Concepts for New Market Expansion

Examines the current situation for logistics in Bulgaria. Reviews the prospects for applying logistics concepts with respect to the economic environment for privatization and investment. Presents the findings. Concludes with some cautions concerning the issue of transferring logistics knowledge in Bulgaria.

Comparative analysis of the carbon footprints of conventional and online reta…

The purpose of this paper is to focus on the carbon intensity of “last mile” deliveries (i.e. deliveries of goods from local depots to the home) and personal shopping trips.

The impact of e-commerce on supply chain relationships

E‐commerce is such a new phenomenon that little research has addressed the effects it has on relationships in supply chains. A qualitative study was conducted with eight e‐commerce companies in order to construct theoretical relationships with which to develop a grounded theory of the impact of e‐commerce on managing supply chain relationships. The e‐commerce environment was perceived a…

Becoming a “world class” company with logistics service quality

A “world class” organization must provide high levels of logistics service quality to customers. Knowledge of customer expectations and an understanding of the firm's performance on logistics service attributes relative to competitors are vital to achieving service excellence. Research studies in four industries identify the most important logistics service attributes in business‐to‐bus…

Segmentation of markets based on customer service

Customer service represents a significant opportunity for segmenting markets. This article reviews the importance of customer service and the conceptual issues associated with segmenting industrial markets on the basis of customer service. A methodology is presented which can be used by managers to classify a market into segments with different customer service needs. Empirical results from a h…

The product development and commercialization process

Product development and commercialization is the supply chain management process that provides structure for developing and bringing to market new products jointly with customers and suppliers. Effective implementation of the process not only enables management to coordinate the efficient flow of new products across the supply chain, but also assists supply chain members with the ramp‐up of m…

The marketing and logistics efficacy of online sales channels

The purpose of this study is to investigate key differences between web-onlyandmulti-channel retailers in terms offive different measures of web activity and three different forms of outsourcing behavior. Specifically, the research examines the marketing and logistics efficacy between business-to-consumer (B2C) retailers who sell exclusively via theweb and retailers forwhomthe web offers one ad…

Supply chain networks design and transfer-pricing

The purpose of this paper is to provide a new modelling framework for distribution network strategy and to study how various transfer-pricing schemes cope with stochastic demand under different countries tax policies.

An analysis of market concentration in the Korean liner shipping industry

Korean shipping companies have seriously contemplated on pursuing economies of scale in order to tap the potential that Korea can generate for the seaborne cargo volume and fleet capacity, despite of latent pros and cons associated with the economies of scale. This paper shows the concentration ratio of the top four liner shipping companies in Korea is well below that of the global counterpart.…